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  • Website SEO Tips – Target the right keywords

    By admin
    Target the right keywords for your website's SEO

    Choosing appropriate phrases to optimise your website can make or break your SEO effectiveness. It’s easy to fall into the trap of targeting generic phrases at the expense of more effective, refined phrases.

    Try putting yourself into your customer’s shoes and think about what they would search if they were looking for you. It’s important to remember that potential customers don’t know industry-specific keywords and product names, so what would they search? Read more »

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  • Caffeine Hit – How Google’s new search engine will affect your website rankings

    By admin
    Target the right keywords for your website's SEO

    The importance of having a relevant, quality blog attached to your business website is essential now more than ever, with the launch of Google’s new search engine dubbed “Caffeine”.

    With Google claiming more than 90% of the share of Australian searches, a failure to understand the fundamentals of what will help your website rank well, could be the difference between succeeding or failing in Google search engine rankings. Read more »

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